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Salesforce Preparing for your Salesforce Certified Marketing Cloud Consultant Exam Sample Questions (Q99-Q104):
NEW QUESTION # 99
Which data object should be used in conjunction with data extensions to create an opt- down strategy for customers?
- A. Preference attributes
- B. Preference Lists
- C. Profile attributes
- D. Publication Lists
NEW QUESTION # 100
During discovery a consultant confirmed:
*A master audience file containing contact information and data points will be used for segmentation and imported nightly.
*The customer would like to implement a mechanism that consistently prevents sending promotional emails to subscribers who work for their top three competitors.
What feature should a consultant include in the solution?
- A. An auto-exclusion list
- B. An auto-suppression list
- C. A global unsubscribe
- D. An exclusion list
NEW QUESTION # 101
A customer has a business requirement to exclude email addresses of certain contacts In their loyalty program from the sends with several sender profiles. These contacts are dynamically Identified with the help of the SQL query on a daily basis.
What solution should be recommended to automate exclusion of the Identified email addresses from all future sends that use specific sender profiles'
- A. Suppression list
- B. Exclusion data extension
- C. Publication list
- D. Auto-suppression list
NEW QUESTION # 102
A customer wants to send a quarterly reengagement email to subscribers who have NOT opened in the previous three months. The customer's plans are to:
* Use an existing Paste HTML email for the first send.
* Make only minor changes to the email creative for future sends.
* Send to the subscriber list.
* Deploy emails manually for now, but possibly automate in the future.
Which send method should be used?
- A. Send Email Activity
- B. Guided Send
- C. Triggered Send
- D. Send Flow Activity
NEW QUESTION # 103
Northern Trail Outfitters has master data extension of 880,000 subscribers they want to randomly split into 11 groups to test different messaging strategies.
How could this be accomplished?
- A. Use Automation Studio with a random split activity.
- B. Create a random data extension within Contact Builder.
- C. Create a random data extension within Email Studio.
- D. Use Journey Builder with a random split activity.
NEW QUESTION # 104
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