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NEW QUESTION # 22
Which three statements are correct regarding the automation tools in Marketing Cloud?
Choose 3 answers
- A. Automation Studio and Journey Builder allow users to define the parameters of a send within the tool.
- B. Journey Builder allows users to update a contact record in a journey or import data into a data extension.
- C. Automation Studio and Journey Builder allow users to repeat an interaction indefinitely.
- D. Journey Builder allows users to inject Contacts from a data extension which is updated by Automation Studio.
- E. Automation Studio and Journey Builder allow users to define a wait activity based on duration.
Answer: A,C,D
NEW QUESTION # 23
A customer wants to automate the send of a monthly promotional email. The customer will upload an audience file to their account's Enhanced SFTP on a monthly basis on the 15th day of each month, expecting the email to be deployed upon completion of the import activity. However, if the 15th of the month falls on a Saturday or Sunday, the customer will provide the file on the Friday prior to the 15th and expect the promotional email to be sent on that Friday.
Which method should be used to automate their monthly promotional email?
- A. Create a scheduled daily automation which includes an Import File Activity and Send Email Activity.
- B. Create a file drop automation which includes an Import File Activity and triggered send.
- C. Create a scheduled monthly automation which includes an Import File Activity and triggered send.
- D. Create a file drop automation which includes an Import File Activity and Send Email Activity.
Answer: D
Explanation:
Since Time is not fixed, its triggered Automation and User Initiated. Triggered send is used for transactional message.
NEW QUESTION # 24
A company is hosting a series of events and wants its customers who register to enter into a journey.
Which two methods are viable configurations for entry? (Choose two.)
- A. A SmartCapture form hosted in CloudPages that updates a Profile attribute.
- B. A form hosted on the company website that fires the entry event via SOAP API.
- C. A form hosted on the company website that fires the entry event via REST API.
- D. A SmartCapture form hosted in CloudPage that populates the entry source.
Answer: C,D
NEW QUESTION # 25
A retail company needs to create journeys that will target subscribers based on website behavior. They have identified three separate groups:
* Customer who searched for an item on their website
* Customers who abandoned a cart on their website
* Customers who made a purchase on their website
Which three questions should the consultant ask in order to design the data structure to this solution?
Choose 3 answers:
- A. How many messages should be included in each journey?
- B. Should customers exit the journey when the goal is met?
- C. Should a single customer exist in multiple journeys at the same time?
- D. How long after the behavior occurs will a subscriber need to enter a journey?
- E. How are the subscribers identified in your web analytics?
Answer: C,D,E
NEW QUESTION # 26
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